Yamaha Music India Inaugurates New Experience Center in Bengaluru, Ushering in a New Era of Audio Innovation and Customer Engagement

Bengaluru, Karnataka – June 2, 2025: Yamaha Music India officially inaugurated its new Experience Center in Bengaluru on June 2, 2025. The facility was designed to bring customers closer to the full value of Yamaha’s integrated professional audio solutions, featuring the combined technologies of Yamaha and NEXO within a unified audio ecosystem.

The Experience Center offers demonstrations with permanent and flexible equipment and system setups for demo and training, equipment verification, and the production of promotional material such as webinars, equipment training video content, and technical documentation. At the heart of this initiative was the implementation of a LAN-based control system (AV over IP), enabling seamless, scalable, and centralized control of the audio-visual infrastructure. This architecture ensured both high performance and adaptability for a wide range of applications.

Looking ahead, the Experience Center is set to evolve into a comprehensive showcase of Yamaha’s musical excellence, featuring pianos, guitars, and other instruments to provide a complete music experience under one roof.

“Yamaha Music India was pleased to inaugurate our Experience Center in Bengaluru. Recognized as the hub of technology and innovation in India, Bengaluru is also a strategic location where many of our key industry partners are based. With this new facility, we have further strengthened our connection with customers by offering faster and more personalized product demonstrations and technical support. This initiative reflected Yamaha’s long-standing commitment to reliability in the professional audio domain and our ongoing efforts to enhance our support infrastructure.

The Experience Center was designed to provide an immersive product experience, fostering deeper engagement with industry professionals such as system integrators and sound engineers. Yamaha stays committed to delivering valuable experiences to our customers in India through innovative technologies and high-quality musical instruments and professional audio solutions,” said Taketoshi Yamamoto, Managing Director of Yamaha Music India.

“We were truly delighted to open our Experience Center in Bengaluru, India. India is a vital and strategic market for our audio business, with enormous potential for future growth. Bengaluru is not only a hub for IT and innovation but also the epicentre for ability and demand in the professional audio industry. Establishing a base in such a forward-looking and dynamic city stood for an exciting challenge for us and a crucial step toward deepening relationships with our customers.

Through the Experience Center, we aimed to provide firsthand access to Yamaha’s advanced technologies and integrated solutions, while delivering tailored proposals that address real-world challenges. We stay committed to creating greater value for our customers in India and will continue to work together to realize that goal,” said Keigo Hatano, General Manager of Global Marketing & Sales Department at the Professional Solutions Division of Yamaha Corporation.